Home / Case studies

Case studies

Proof, published properly

We only publish client work when the client has approved it, with real numbers. Until then, here is exactly how we measure and report.

Featured

Our work, with real numbers

We only publish client work with real figures. Some studies are anonymised at the brokerage's or our own request.

Anonymised forex brokerage

Net deposits up 37% on fewer new users

Over about two years with one regulated brokerage, new user generation fell 40% as competition grew and introducing brokers left. We fixed conversion first, rebuilt the client journeys and messaging, built a direct sales team on the same client lifecycle, and refreshed the brand's social presence.

The result was higher total net deposits from fewer new clients, which means each new client became worth considerably more.

Read the full case study →
+37%Net deposit growth in the final year, against a 30% target
97%Net deposit growth in the best single month
+128%Value per new user, despite 40% fewer sign-ups

How we measure

The numbers we report on

Whatever the service, we tie the work back to the client journey.

Lead to registration

How many visitors become sign-ups, and which sources they come from.

Registered to funded

The share of registrants who make a first deposit, and how long it takes.

First 90 days

How active new clients are in their first three months.

Retention and churn

How many clients remain active, and when others drift away.

Want to see how we would approach your brokerage?

Book a meeting, send us a message, or email us. Whichever suits you.

Get in touch

Talk to us your way

Book a call, send us a message, or just email. We reply as soon as we can, and existing clients always come first.

Book a meetingPick a time that suits you. Open the calendar →
Send us a messageUse the form and tell us what you need.
Email us directlyinfo@prickmedia.com

Or email info@prickmedia.com. We use your details only to reply to you.